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  • The Dog Leash Reinvented

    Combining the best bits of retractable leashes and rope leashes to make urban dog walks safer for your pup and more comfortable for you.
    Stay in control of your tugging dog and keep them close to you with The Jooni Dog Leash. The innovative dog leash is designed to combine all the best bits of a rope leash and a retractable leash in one, keeping your dog super safe, even in the city. Rather than slippery plastic retractable leashes that are prone to breaking and dropping, the leash features an ergonomic wrist grip that keeps it on your wrist, paired with a handle mechanism that you manually click and pull to bring your dog back to you. No more wrapping the rope around your hand to reel the dog in. Let your dog roam freely while you stay comfortable and in control with The Jooni Dog Leash.

    About

    Meet Peter Bae, founder of Jooni Dog and a full-time MTA bus operator from Queens, NY. When Peter was younger, a tragic accident with a retractable leash led to the loss of his family dog, Jooni. That moment stayed with him for life. Years later, while driving his bus, Peter witnessed a golden retriever yank its leash free from its owner's hand in the middle of a crosswalk, a close call that looked all too familiar. That was the moment he decided to take action. With the help of NYC-based design firm Leadoff Studio, Peter created the Jooni Dog Leash: a safer, smarter leash built to prevent accidents and give pet owners peace of mind. Peter's mission is simple: to help dogs and their humans live long, safe, happy lives together.

    FAQ

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    Reviews

    I love the thought behind the design and how it seems to bring the best of both leashes together! Im ; Need a dog leash like this ; for my Mom, 83, to walk her crazy golden doodle more safely ; I have wanted a product that does specifically what this one does! Also, the name caught my eye. My ; Have a dog and been looking for solution like this. Also nice that it is thought up from NY ; I have a large dog and like the length and functionality of the leash ; dont like my current leash ; I like this concept a lot. Ive been worried about the troubles youve experienced, hoping my grip st ; I hate the current retractable leashes on the market and never use them. This one looks awesome beca ; i have 9 dogs. your leash seems to be a much more secure way to allow them to roam on a wall. we d ; We have a dog and hate the current retractable leash options! ; I was looking for a new dog lead and this one seems interesting and will work well. ; I have a dog and leash looked cool and affordable ; We have a rescue lab who just can’t seem to stop pulling on the leash. Looking for a great solutio ; Liked the idea behind the leash and Im not satisfied with my current leashes I own so decided to giv ; I am a dog walker and always looking for unique products. ; I found the idea of leash really interesting ; I needed a flexible design ; Looking for leash alternatives ; I think it’s a great idea and well designed ; I love being able to use it as a tie down as well as a leash ; Always looking for products that will make our dogs life better ; I like the flexability of allowing my dog extra length on his lead but dont find extend leads safe. ; Like the possibility to shorten and also to fixate the leash on objects ; I liked it ; I liked the design of the lead and the versatility ; A better dog leash. ; I once had a very scary close call with and extendable leash. And as I get older more control while ; I was impressed by the bus driver approached to me and my family offering stickers and lead me to lo ; More control during walks ; To aid walking my dog ; We are dog parents, and pulling is a real concern. I liked the control this offered. Keeping the p ; Our dog constantly pulls ; I have 2 dogs and wanted to support projects that continues to do any forward thinking projects to h ; Going to get a dog, looks like a cool product ; Looks like a good combination of standard and retractable leashes. ; I like the product design ; We have a dog ; Looked like it solved a frequent problem for us walking our big dog ; Looks like a great investment leash ; I like my dog to have a bit of space on the lead but I also want to be in control of him ; I don’t like retractable leashes, but I like the concept with better control and stronger material ; I have a dog, and this leash looks very useful. ; I have a dog that walks. ; Dog mom, always looking for a better leash ; Try a new leash out for my dog ; I hate my retractable leash...can never find a good one ; It looks like

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